A Story, Not a Sales Pitch**
About pages have always felt bloated to me. Filled with lofty ideals, they rarely capture the grit and humanity behind what’s built.
Atlas deserves more than a cookie-cutter explanation. It deserves a story—a series of moments that reveal how one platform can reshape the way we support entrepreneurs and create jobs.
So here it is: the journey of Atlas, told in 9 short chapters. A story not about software, but about people, purpose, and the path to doing work that matters.
From yours truly, Darryl — the founder and reluctant author.
Genesis of an Idea**
The spark came while I was wearing too many hats. As a full-time tech consultant building enterprise software, I created a scrappy three-person consultancy.
The contrast was stark: enterprise stability versus the chaos and raw ambition of startups. I started seeing patterns—problems I could solve, processes I could refine.
Over the next few years, I found myself helping more than 50 startups. Sometimes it was architecture, sometimes change management, and often it was just untangling their messy beginnings.
My role was less about software and more about translating complexity into clarity.